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A New Model to Collect Customer’s Information from In-App-Purchases in Mobile Games

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BibTeX

@article{IJASEIT2446,
   author = {Pratyaksa Ocsa Nugraha Saian and Andy Januar Wicaksono and Suyoto Suyoto},
   title = {A New Model to Collect Customer’s Information from In-App-Purchases in Mobile Games},
   journal = {International Journal on Advanced Science, Engineering and Information Technology},
   volume = {7},
   number = {6},
   year = {2017},
   pages = {2286--2293},
   keywords = {collecting customer’s information; in-app-purchases; mobile games},
   abstract = {Engaging customer is one of many important keys to keep an organization running. When an organization can analyze and satisfy the customer needs, they will know what to do in the future. Collecting information about customers from customer’s phone activity is a great strategy to manage the customer engagement, especially in mobile game industry. 15 percent of smartphone users have made an in-app purchase as of March 2014. This paper will explain how to get information about customers using a simple script. The script will embed in the games directly and will send information to the game server; the data will be collected and will be analyzed later. This data will be very useful to know which country has a high transaction or have 50% or more of Daily Active Users is a Paying Active Users. The company can set a promotion or other business strategy based on obtained customers information.},
   issn = {2088-5334},
   publisher = {INSIGHT - Indonesian Society for Knowledge and Human Development},
   url = {http://ijaseit.insightsociety.org/index.php?option=com_content&view=article&id=9&Itemid=1&article_id=2446},
   doi = {10.18517/ijaseit.7.6.2446}
}

EndNote

%A Saian, Pratyaksa Ocsa Nugraha
%A Wicaksono, Andy Januar
%A Suyoto, Suyoto
%D 2017
%T A New Model to Collect Customer’s Information from In-App-Purchases in Mobile Games
%B 2017
%9 collecting customer’s information; in-app-purchases; mobile games
%! A New Model to Collect Customer’s Information from In-App-Purchases in Mobile Games
%K collecting customer’s information; in-app-purchases; mobile games
%X Engaging customer is one of many important keys to keep an organization running. When an organization can analyze and satisfy the customer needs, they will know what to do in the future. Collecting information about customers from customer’s phone activity is a great strategy to manage the customer engagement, especially in mobile game industry. 15 percent of smartphone users have made an in-app purchase as of March 2014. This paper will explain how to get information about customers using a simple script. The script will embed in the games directly and will send information to the game server; the data will be collected and will be analyzed later. This data will be very useful to know which country has a high transaction or have 50% or more of Daily Active Users is a Paying Active Users. The company can set a promotion or other business strategy based on obtained customers information.
%U http://ijaseit.insightsociety.org/index.php?option=com_content&view=article&id=9&Itemid=1&article_id=2446
%R doi:10.18517/ijaseit.7.6.2446
%J International Journal on Advanced Science, Engineering and Information Technology
%V 7
%N 6
%@ 2088-5334

IEEE

Pratyaksa Ocsa Nugraha Saian,Andy Januar Wicaksono and Suyoto Suyoto,"A New Model to Collect Customer’s Information from In-App-Purchases in Mobile Games," International Journal on Advanced Science, Engineering and Information Technology, vol. 7, no. 6, pp. 2286-2293, 2017. [Online]. Available: http://dx.doi.org/10.18517/ijaseit.7.6.2446.

RefMan/ProCite (RIS)

TY  - JOUR
AU  - Saian, Pratyaksa Ocsa Nugraha
AU  - Wicaksono, Andy Januar
AU  - Suyoto, Suyoto
PY  - 2017
TI  - A New Model to Collect Customer’s Information from In-App-Purchases in Mobile Games
JF  - International Journal on Advanced Science, Engineering and Information Technology; Vol. 7 (2017) No. 6
Y2  - 2017
SP  - 2286
EP  - 2293
SN  - 2088-5334
PB  - INSIGHT - Indonesian Society for Knowledge and Human Development
KW  - collecting customer’s information; in-app-purchases; mobile games
N2  - Engaging customer is one of many important keys to keep an organization running. When an organization can analyze and satisfy the customer needs, they will know what to do in the future. Collecting information about customers from customer’s phone activity is a great strategy to manage the customer engagement, especially in mobile game industry. 15 percent of smartphone users have made an in-app purchase as of March 2014. This paper will explain how to get information about customers using a simple script. The script will embed in the games directly and will send information to the game server; the data will be collected and will be analyzed later. This data will be very useful to know which country has a high transaction or have 50% or more of Daily Active Users is a Paying Active Users. The company can set a promotion or other business strategy based on obtained customers information.
UR  - http://ijaseit.insightsociety.org/index.php?option=com_content&view=article&id=9&Itemid=1&article_id=2446
DO  - 10.18517/ijaseit.7.6.2446

RefWorks

RT Journal Article
ID 2446
A1 Saian, Pratyaksa Ocsa Nugraha
A1 Wicaksono, Andy Januar
A1 Suyoto, Suyoto
T1 A New Model to Collect Customer’s Information from In-App-Purchases in Mobile Games
JF International Journal on Advanced Science, Engineering and Information Technology
VO 7
IS 6
YR 2017
SP 2286
OP 2293
SN 2088-5334
PB INSIGHT - Indonesian Society for Knowledge and Human Development
K1 collecting customer’s information; in-app-purchases; mobile games
AB Engaging customer is one of many important keys to keep an organization running. When an organization can analyze and satisfy the customer needs, they will know what to do in the future. Collecting information about customers from customer’s phone activity is a great strategy to manage the customer engagement, especially in mobile game industry. 15 percent of smartphone users have made an in-app purchase as of March 2014. This paper will explain how to get information about customers using a simple script. The script will embed in the games directly and will send information to the game server; the data will be collected and will be analyzed later. This data will be very useful to know which country has a high transaction or have 50% or more of Daily Active Users is a Paying Active Users. The company can set a promotion or other business strategy based on obtained customers information.
LK http://ijaseit.insightsociety.org/index.php?option=com_content&view=article&id=9&Itemid=1&article_id=2446
DO  - 10.18517/ijaseit.7.6.2446